About Us


Miss Mayfly: Empowering Women Anglers

In the heart of southwest Pennsylvania, a revolution was brewing. In 2016, Miss Mayfly was born, a premier line of fishing and wading gear designed exclusively for women of all shapes and sizes.

The company was the revelation of Kim Ranalla, a passionate female angler who saw a need for well-fitting and flattering gear for women anglers. The first chest wader hit the market in 2018 and quickly gained recognition across the nation.

In 2019, Kim accepted an investment opportunity and placed Miss Mayfly under the control of a holding company. However, on July 5, 2023, after three years under the partnership, Kim reclaimed her brand by buying out the holding company’s shares. She once again became the sole owner of Miss Mayfly. This strategic move marked a new empowering chapter in the company’s journey as Miss Mayfly continues to soar to new heights.

Miss Mayfly isn’t just about aesthetics; it’s about performance. The brand prides itself on creating product solutions tailored specifically to a woman’s body. With innovative sizing options, Miss Mayfly ensures that women not only feel fabulous but also perform at their best.

The company continues to innovate with product lines like the Moxie line which includes a chest wader as well as high waist wading pants designed for women. One of Miss Mayfly’s notable products is the Moxie Wading Boots which are praised for their fit, comfort, and stability.

The brand’s mission is to empower anglers of all shapes and sizes, providing fit-focused fishing and wading gear designed to achieve unmatched performance in the outdoors. At Miss Mayfly, we strive to provide the best in fit, comfort and stability while ensuring the ultimate in strength and durability of our products. It is this passion behind the brand's mission that has propelled Miss Mayfly to lead significant strides towards making fly fishing more inclusive.

Today, the popularity of the brand has touched far corners of the globe, reaching international status throughout Canada, Europe and the United Kingdom.


 Miss Mayfly's Team

National Sales Manager

Diane Holhubner
Devin Schneider
Territory: Missouri & Arkansas
Jeannine Dyche
Paige Werner