Miss Mayfly was founded in 2016 by Kimberly Ranalla a female angler who struggled to find gear that fit, performed & looked flattering. In 2014, Kimberly suffered multiple spinal injuries during an assault which interrupted her previous career path and led her on a new journey. The injuries prevented Kimberly from enjoying most of her usual activities and hobbies until a friend introduced her to river fishing. The first time she stepped foot in the water, she became obsessed. Not only did she fall in love with fishing, it became Kimberly's therapy and route to a new and improved life. Kimberly was later inspired to create Miss Mayfly when she could not find gear that would fit her or her adult daughter whom she wanted to enjoy the activity with. To solve this problem, Kimberly created Miss Mayfly, a line of color-coordinating fishing gear products made exclusively for women.
Our Miss Mayfly Wader entered the market in 2018 and has swiftly gained popularity with our reputation of exceptional fit, performance, durability, and flattering design. Utilizing Miss Mayfly's innovative sizing system, the company has made it their mission to create well fitting products for women of all shapes and sizes. In 2019 Miss Mayfly Joined in partnership with Ranger Outdoors LLC which enabled the company to enter the mass consumer market. The partnership has provided the resources and processes necessary to become a competitive and thriving business in the outdoor industry. Miss Mayfly expects to release their matching wading boots, hippies and wading pants over the next year and have plans for many additional products in the future, Including Little Miss Mayfly, a matching children’s wading line.
Miss Mayfly's mission is to empower women of all shapes and sizes to enjoy fishing & wading by creating flattering and fabulous fitting products that optimize performance.
Miss Mayfly's passion is to raise the gear industry standards so that all women are accounted for through innovative sizing, product quality, service and recognition. We will create woman-focused solutions that break the gear boundaries with unwavering commitment.
Miss Mayfly will represent women anglers with confidence, humility good character and strength, while supporting and encouraging the growth of all anglers and the industry as a whole.